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Sustainability - For You and Planet Blue

Sustainability as part of our corporate culture


BWT's corporate culture represents our basic values in which we place our particular trust. Closely associated with this is the goal of anchoring sustainability in all our activities throughout the value chain over the long term and in a business sense. On the way to achieving this goal, our mission has been the BWT company concept, which encapsulates our corporate and brand values and serves as a guiding light to our 3,300 or so employees.


Considering the projections that have been made, we expect the significance of the raw material that is water to grow considerably in future years from a political, social and economic perspective. In society as a whole, ever-faster population growth combined with the increased demand for food and energy as well as increased water contamination pose challenges that must be overcome. At an individual level, changing consumer behaviour combined with more stringent water quality requirements are key growth drivers in the water industry. However, in many regions the supply of freshwater from the ecosystem is reaching its limits ("water stress") due to overuse. The global task essential to preserve sustainable life on Earth is therefore to break the link between growth and quality of life on the one hand and emissions and the consumption of resources on the other. Our contribution as a company lies in the development of water technology products and services aimed at supplying the best possible water.



"For You and Planet Blue" in our areas of activity

In keeping with our mission, we have therefore defined six strategic areas of activity by which to measure our actions. The category "For You" encompasses our social and economic sustainability and comprises the provision of products and services that have an impact on hygiene, health and safety, and that relate to quality of life and society. "For You" is therefore directed at all our stakeholders. The category "and Planet Blue" integrates the ecological dimension of sustainability. The conservation of resources measured by material input and waste, energy and emissions, as well as water and wastewater act as guidelines governing our business operations.


In the area of technology innovation and product development, this model forms an important foundation. It is supplemented by the BWT Group's Code of Conduct, which sets out clear guidelines for our employees regarding our moral and ethical values in accordance with which we perform our daily work. Where necessary, the Code of Conduct is supplemented by further-reaching voluntary and statutory regulations, including the BWT Compliance Guidelines to prevent the misuse of insider information, the Corporate Governance Regulations according to the Austrian Working Group for Corporate Governance, the BWT Management Handbook, BWT's IT Policy and several other international and locally applicable guidelines.