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Sustainability - For You and Planet Blue

Sustainability is part of our corporate culture

BWT’s corporate culture represents the fundamental values to which we are committed. Closely aligned with these values is the pursuit of our goal of long-term entrepreneurial sustainability in all our activities in the value chain. The BWT mission statement explains our objective, summarises our corporate and brand values and serves to focus and motivate our 3,300 employees.



A secure and sustainable water supply presents a global challenge, given world population growth and the pressure on resources created by increased wealth and consumption. However, as a result of over-exploitation, the fresh water supply from the ecosystem is reaching its limits (‘water stress’) in many parts of the world. The global task of making life on Earth sustainable therefore requires us to decouple growth and quality of life from resource consumption and emissions. Our company’s contribution is to develop water technology products and services that do not only create the best possible water quality, but also perform equally well, or even better, while using fewer resources.


For You and Planet Blue in our areas of activity

In accordance with our mission, we have defined six strategic action areas against which to measure our achievements. The ‘For You’ part reflects the value we create and includes the performance of our products and services, their effects in terms of hygiene, health and safety, and the quality of life and society. It aims to reach out to all stakeholders. The phrase ‘and Planet Blue’ is a metaphor for the use of resources and therefore the environmental impact of our actions in terms of consumption of materials (and waste), energy (and emissions) and water (and waste water).